Work · Ogie Outdoor

Ogie Outdoor makes open-ear face masks for everyday outdoor life and hunting. We redesigned the store and now manage both the website and its advertising in the US.

Sector
E-commerce · outdoor apparel
Market
United States
What we do
Store redesign · Website management · Paid campaigns
Status
Live · website and ads managed
Visit ogieoutdoors.com

01 · Context

  • Two different buyers — everyday outdoor users and hunters — need to find the right mask quickly.
  • Each mask comes in lightweight, mediumweight and heavyweight, in several colours including camo.

02 · What we built

  • A redesigned WooCommerce store organised around everyday outdoor and hunting and sports.
  • Product pages for every weight and colourway.
  • Pages that explain the open-ear, hear-through design.
  • Google Analytics 4 and Tag Manager for measurement.

Now  ·  We manage the website and paid campaigns for the US market.

The first step

Start with the free audit of your website. You'll see findings on your speed, discoverability and enquiry journey straight away, and we'll show you where the 90-day system would start.

How it goes from there

  1. 01

    Audit review · 30 minutes

    We walk the findings with you and put a number on what each leak is costing.

  2. 02

    The 90-day system, scoped

    Fixed price, fixed deliverables, named team. We start with the leak that costs most.

  3. 03

    Then a retainer, or nothing

    Growth management only makes sense once the engine runs. If it doesn't, we'll say so.